Local Council Engages Small Business and Secures Investment! …

As a local council, we don’t sell a service directly to a market, however we are promoting our region, to secure investment and business growth.

We started using the LinkedIn Lead System over 12 months ago to engage small business owners, and help them to collaborate, as well as attract businesses to move and invest into our region.

Its been incredibly effective, with hundreds of businesses engaging and many thousands of dollars of business and investment transacted and secured as a direct result of the process.

Its always difficult to directly measure increases in reputation and relationships, but we definitely now have hundreds of new relationships and word of mouth referrals have increased significantly.

Because of the benefits, we ‘ll continue to use the system well into the future. I’d even go so far as to say that this is the best, highly targeted relationship building process in the market today.

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