Case Studies

Legal Firm Swamped with Referrals! …

We're a boutique law firm, specialising in wills and estate planning. Most of our business had been built purely from referrals and a growing reputation, but this didn’t allow us to expand our business as quickly as we’d liked. After attending one of David Penfold's presentations, we set up a meeting to find out how the LinkedIn Lead System could work for us. That was six month's ago and the results have been phenomenal. David suggested that the best focus for us was to increase our referral network. We would have been happy with 5-6 new referral partners over 12 ...
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Strategic Sales Consulting Firm Had to Stop Marketing! …

Our consulting firm specialises in helping mid-sized firms with selling complex high-value products or services. We transform their sale process from “verbal to visual” to increase sales conversions. We ideally work with managing directors and CEO’s of mid-sized firms, yet the challenge over the years has been to access a constant flow of perfectly targeted and highly qualified leads. All that changed when a mutual contact referred us to David Penfold and his LinkedIn Lead System. Because our initial services sell for between $15,000 to $30,000 we calculated that if we could generate just one new sale every eight weeks, ...
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Local Council Engages Small Business and Secures Investment! …

As a local council, we don’t sell a service directly to a market, however we are promoting our region, to secure investment and business growth. We started using the LinkedIn Lead System over 12 months ago to engage small business owners, and help them to collaborate, as well as attract businesses to move and invest into our region. Its been incredibly effective, with hundreds of businesses engaging and many thousands of dollars of business and investment transacted and secured as a direct result of the process. Its always difficult to directly measure increases in reputation and relationships, but we definitely ...
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Design Agency Blitzes the Competition! …

We’re a very successful, high-end design and branding agency, and we were looking to expand our market. One of David’s clients invited me to to one of David’s events and I was highly impressed. The calibre of the presentation and quality of client endorsements in the room was first class. We get so many lead generation pitches that I’ve become very skeptical of most offers, so I approached David and the LinkedIn Lead System with great caution – but I’m certainly glad I took the risk. The process is perfect for the nature of our business. It targets ideal potential ...
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Career Development Consultancy Climbs The Ladder

We’ve spent many years working intensively with very senior executives across the US, coaching them into C-suite roles, within very large corporations. The issue was that it was all word of mouth and we wanted to rapidly grow a new, more leveraged version of our coaching product. I came across the LinkedIn Lead System and immediately thought that this had the potential to very accurately target SVPs and Senior HR Managers in large firms with over 1,000 staff. We committed straight away because the cost was nominal compared to the potential return. Plus, we hadn’t found any other way to ...
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